The Art of Lead Generation – An Interview with Giovanni and Nicholas

This clip is a portion from Giovanni's Archangel Club “ChoirStorm^TM“, a weekly roundtable discussion for members featuring a special expert guest in a particular area of interest.
This ChoirStorm^TM was all about Lead Generation.

Enjoy!

During this discussion we go over:

• The core of what online business ACTUALLY is
• The different ways to approach different traffic networks (and why that's important)
• The important difference between Lead Generation and Conversion
• How to Name the Lead Magnet (which is one of the most important
  parts of lead generation)
• What types of Lead Magnets are best on Facebook
• How to structure your Lead Magnet with S.A.G.E
• What is more valuable – an email list or a Custom Audience list?
• How to use both your email list AND FB Ads to create massive goodwill AND promote offers simultaneously.
• WHERE to send FB ad clicks to
• What elements to include in a WCA ad
• Future trends to look forward towards in lead generation and Facebook Advertising
• How to ‘push' people through funnels without their email address
• The 3 types of retargeting ads you can use

Be sure to share this with anyone who you might think would benefit from it!
And share any insights, questions, comments below. I'd love to hear from you and do my best to respond to EVERY questions.

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